Could Messaging Apps Kill Music Streaming Services?
WhatsApp and other one-to-one applications may impact how we share and consume music in the future
If you have any spare time this week, it’s worth spending some of it digging through Michael Wolf’s massive tech industry prediction deck. There’s a ton of stuff to comb through and play with, but one of the most interesting things I saw was the astronomical rise of messaging apps, specifically WhatsApp. That one-to-one or small group communication is taking off is an interesting counterpoint to the services that encourage users to share their thoughts and images with the entire world. It’s also worth considering how the rise of messaging apps will impact how we share and consume music in the future.
There are a handful of music messaging apps, including Music Messenger, which raised $30 million before being pulled from the Apple and Android app stores (womp womp). There’s also Rithm, MSTY, and Ditty, all of which have users, but none of them seem to have exploded. Given the way things are going, it probably won’t be too long until one of these services, or something similar, starts blowing up. The question then becomes: what does it look like when people start consuming music one-to-one, or in small groups, rather than on big library-style platforms?
Sourced through Scoop.it from: medium.com