Jeff Price slaps his hands on his desk. As he details the flaws he’s found in the music industry since the early 2000s, his words fly out faster and faster until he has to stop to breathe in the middle of a sentence.
Congratulations, graduates! You’ve earned your degree, stepped out for one last wistful toss of the frisbee, and completed your final celebratory keg stand. The future is yours. You’ve made it. You’re ready for the real world—or at least ready to stare into the abyss of post-graduation ennui. Maybe you have a job all lined up. Good for you, you go-getter! Maybe you’ve realized, with increasing dread, that none of the jobs you bulk applied to on Gorkana.com are going to get back to you. Maybe you still have no idea what you want to do with yourself because the only thing you like is music. But don’t start panicking; stay calm. There’s hope.
These days we are working with more independent artists than ever. Artist have big dreams, but the reality is, the new business can be a nightmare. Our goal at www.arkatechbeatz.com is to empower artists and producers about the music business, and support them on their journey. We came across some info in regard to what the major streaming companies are paying artist. It isn’t pretty. Shout out to www.tidal.com for trying to do the right thing when it comes to streaming and artist royalties.
So we’re now down to 3 major record labels. What am I talking about you ask? Well if you haven’t been paying attention let me bring you up to speed. EMI, the fourth-largest business group and family of record labels has been absorbed by Univeral Music Group. Now if you’re still unmoved by this piece of news then you fail to realize what’s been happening in the music business for the last couple of decades. Let me explain….let’s take it from the top….the tippy.
As of late there has been an increase of mixtapes being put out by artist. It seems like everyone and their grandmother is dropping one every other week. But you know what? It has become a necessary promotional tool to create, maintain or increase ones buzz. Not only are local unsigned artist doing it, but more major platinum selling artist are jumping on board utilizing this tool.