As the technology in the music business continues to evolve, and new mediums to create, share and distribute music are introduced, it becomes essential for new artist to keep up with the current trends. Whether it’s using the latest social media platforms or utilizing the latest website plugins, the importance of having a clear plan for your online presence can make or break your music career. Below are some simple steps you can take to better your online music promotion.
The creative process can sometimes take place within a group of artist or musicians. It’s very common to be in a situation where you have some folks working on the beats/music, and others working on the lyrics. Other times, people get together during a studio session and create music/songs with such a vibe one just cannot deny. When it’s all said and done, and you’re listening to the next hot song, the big question lies. Who was responsible for what portions of the song? When creative collaboration comes about, a songwriter split sheet can help to determine everyone’s fair songwriting share.
Do I need a manager? I’ve been getting hit up from various artist and producers asking me if a manager is needed. I usually respond with…it depends. Before I go on, let me quickly run down the definition of a music manager…and please note there are different kinds of managers.
Now a traditional music manager is a business professional who helps guide the career of a musician. They work on the best interest of the musician and are involved with ensuring that the musician is being paid, promoted properly, performing at venues, receiving endorsements, feature appearances, shopping music, etc. They usually do this for about 10% – 25% of the musicians ‘advance’ from deal. For example if your manager gets you a show, song deal, record deal or publishing deal they are entitled usually up to 25% of the ‘advance’ money received… not money generated after….unless you negotiated something special for them to continue going in your pockets.